How Hercules Supps a local Australian Brand went from 14% Email to 43% in under 60 days.

This local Australian brand was struggling to make their Email game as strong as their customers, but after a little bit of love, implementing the Trojan Horse Method, improving their deliverability and honing down on the problems their products solve we managed to take them from 14% total email revenue to 43% in under 60 days! That's a huge increase for this brand and allowed them to scale more aggressively and stomp their competition.

Our biggest struggles were:

  1. Deliverability

  2. Not capturing SMS

  3. Only sending to small segments of the Audience

  4. Not sending enough emails.


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